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📊Core Product

Stop Letting Your Data Speak Different Languages

Unify every online and offline touchpoint into a true 360° customer view. When your marketing team finally sees the complete customer journey, every dollar counts.

The Problem You're Facing

Your customers browse on your website, compare prices on the app, try products in-store, and then order via LINE. But these behaviors live in separate systems — GA4 tracks online activity but misses POS transactions; your CRM has member data but doesn't know what they browsed on the app yesterday. Data fragmentation forces marketing teams to guess, wasting budget on the wrong audiences.

How BAT Mobile CDP Solves This

Piece together scattered data fragments into a complete customer picture

1

Online + Offline Integration

Web tracking + App SDK + POS API + CRM sync + LINE interaction data — all channels flowing into a single platform. No more switching between 5 different dashboards.

2

Real-Time War Room Dashboard

No more waiting for monthly reports. Customer behavior trends, segment shifts, and campaign performance — all visible in real time. Adjust strategy on the fly, not in retrospect.

3

GA4-Level Easy Setup

Just paste a JavaScript snippet on your website and embed our SDK in your app. The entire process is as simple as setting up GA4 — no dedicated IT team required.

4

Cross-Platform Identity Resolution

Unify anonymous cookies, device IDs, and member accounts into a single person. Track every step from first visit to VIP membership.

Our Approach to Customization

We know every enterprise has different backend systems — different POS vendors, different CRM architectures, different API specs. BAT Mobile doesn't ask you to fit our format — we adapt to yours. Through flexible API connectors and custom integrations, your existing systems connect seamlessly to our CDP. For SMBs without dedicated IT staff, our tracking setup is as simple as GA4 — your marketing team can handle it.

Industry Use Cases

Different industries, different pain points — CDP delivers targeted solutions

🛍️

Retail & E-commerce: OMO Omnichannel Experience

When a VIP walks into your store, the sales associate's tablet instantly shows their online browsing preferences and recent purchases, enabling truly personalized service. Studies show personalized marketing can boost CTA conversion rates by over 200%.

🏦

Banking & Finance: Cross-Product Upselling

Integrate deposits, credit cards, and loan data into a complete 'Customer 360' view. When the system detects a large deposit and recent travel browsing, it automatically promotes your best travel rewards card.

✈️

Travel & Transportation: Dynamic Pricing & Loyalty

Leverage historical spend, search behavior, and seasonal data for dynamic pricing. When flights are delayed, automatically trigger compensation workflows and instant notifications — turning crises into brand loyalty.

Want to see how CDP can transform your business?

Every enterprise has unique data integration needs. Let our consultants understand your current situation and design the optimal onboarding plan — free of charge.